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February 16, 2017

Campaign Image by Olegs Zernovs

Atlanta (GA), USA – On the heels of its very successful last edition, the Baltic Fashion Federation has announced the dates of its next collection of catwalk shows. The 26th Riga Fashion Week, presenting the Fall Winter 2017/18 collections, will take place in Riga from March 28 till April 1. During this time both Latvia’s most respected names in fashion will present along side of special guest international designers their new pret-a-porter collections including the kidswear.

“Over the past 12 years of RIGA FASHION WEEK history many talented and promising young artists have been discovered locally and internationally, who became more and more known on the international market of the fashion industry along with the expanding the scale of RIGA FASHION WEEK”, stated Elena Strahova. The President of the Baltic Fashion Federation went on to declare, “Every season we are very happy to show the public the achievements of already known masters and provide the young generation of talented designers with a possibility to show themselves. This spring won’t be an exception! We promise to please you with a brilliant show and lots of nice surprises.”

This season RIGA FASHION WEEK presents a new and unique image reflecting the mood of the forthcoming Fashion Week, created by the leading Latvian stylist Olga Kolotova on the basis of an outfit from the Fall Winter 2017/18 collection by fashion house NARCISS. Photographed by Olegs Zernovs, the new advertising campaign features model Kristine Purvinska and hairstyling and make-up design by Viktorija Safronova.

Olga Kolotova, author of the new RIGA FASHION WEEK image commented, “This time the image is based on the combination of grunge and luxury. Such contrasting solutions have become the basis of the modern fashion; romantic appeal of nihilism, informality and freedom of soul characterize these tendencies which become very topical on the background of the time proved classics. In this case this is the clothing by the Latvian brand NARCISS which is supplemented with expressive details and reference to the style of the 60s. 

For more information on the next RIGA FASHION WEEK, please visit www.rfw.lv/en.

FULL COVERAGE: Riga Fashion Week – Spring/Summer

RIGA FASHION WEEK CAMPAIGN FOR FALL WINTER 2017/18